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Google has made life much easier for physical therapy practice owners with the launch of its exciting new tool, Google My Business. It combines: Google Places, Google Maps, Google Analytics & Insights Google+ They are all under one easy-to-use dashboard and now, managing multiple Google accounts has never been simpler and the marketing advantages are […]

Jack Dorsey sent the very first Twitter message at 9:50 pm on March 21st of 2006. Ever since, Twitter has become a vital means of communication for many and has grown into the one of the most popular social networks online. Twitter is such a hit because it’s so easy to use. Unlike other social […]

Do you get upset and frustrated with the constant changes that take place in the world of online marketing. Are you confused about how to create a complete online physical therapy marketing strategy? You Don’t Have to Be… While marketing online can seem overwhelming, with just a little knowledge, patience, and perseverance, some simple physical […]

Marketing yourself and your services online isn’t just about setting up the right website and an occasional blog post. The internet is huge, and you have to know how to utilize it to get the most effective results for your physical therapy private practice. Currently, a very effective way to stay in touch with current […]

I just returned home from 3 consecutive weekends of travel to different areas of the United States.  The topic I spoke on was PT promotion in today’s online marketplace.  It’s always nice to get out and meet with my colleagues…those on the front line.  I wanted to share some of my observations: 1. Physical therapists […]

Don’t try to gain an unfair advantage over their competition by paying for reviews…it could cost you.   I was browsing the net and ran across a Facebook page that offered to incentivize its fans if they were willing to post a physical therapy reviews on Yelp for one or more of their locations. There are […]

In working with clients to get them listed on page one of Google since 2003, we’ve seen a lot of changes. Most of those are barely noticeable by the layperson that uses Google once or twice per day or less. However, in a recent update, Google has made a change to local search results that […]

Don’t Deny the Changing Tides of Business Some business owners, especially those with a bricks and mortar business, might like to pretend the Internet isn’t happening. This can be particularly true for private physical therapy practices that have been around for a while and have never needed to make any real drastic changes to adapt […]

More and more of the private practices we work with are starting to realize how important social media is for their business and recognize the need to have a presence on social media platforms like Twitter, Facebook and Google+. Some physical therapy practices who are too busy running the day-to-day affairs at their physical location, […]

E-rehab.com is now offering video marketing services for physical therapy private practices. Other than a direct referral from a doctor or a patient, there aren’t many better ways to market to your community than with the video endorsement of the quality of your physical therapy services. What would a prospect think if they searched for […]

As a private practice owner you’re probably always looking for better ways to bring in new patients and market your business in the most effective way possible. New patients are essential to keep your practice growing, and the best way to draw them in is to have a strong presence in a number of different […]

As you should very well know by now, traffic is essential for the success of any private physical therapy practice. Without traffic and new visitors to your website, you’ll fail to draw in potential patients, and you’ll have difficulty growing as a business. Unfortunately, you can have the best-looking site on the Internet, but if […]