Google Ads (formerly Google AdWords) or pay per click (PPC) ads are one of the most popular forms of online advertising. There are 3 problems with most physical therapy PPC ad campaigns:
- They do not target the physical therapy patient market properly.
- A massive amount of money is wasted on improper PPC advertising.
- There is no tracking mechanism in place to measure the efficacy of the ad campaign.
Tracking New Patients Allows You to Calculate Your Exact ROI
E-rehab has been managing PPC ad campaigns for almost 15 years. We continue to refine our online advertising strategy to get the best ROI possible.
Tracking is the key and as you can see above, we are able to track the number of calls you get each month which helps our clients determine their ROI.
We save our client an average of $300/month when they switch over to our PPC ad campaign management.
If you would like to learn more about becoming an E-rehab client and having us manage your PPC campaign, please give us a call at 800-468-5161 x 1101.