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When a potential new patient visits your website (we’ll call them a visitor) there are seven questions you need to be answering for them.  Good physical therapy website development should address all of these and your physical therapy web designer/developer should have experience in and the ability to help you answer all of these questions. […]

With just a few improvements, your social media profiles could become the crown jewel of your digital marketing strategy. By switching up your approach and committing to a higher level of quality, you could soon be generating more leads, revenue, and interest in your physical therapy practice with minimal effort. The great thing about social […]

No doubt you have already set up a Facebook Page for your practice and hopefully you have a number of fans that have joined your page since then. Your goal now is to build a relationship with these fans and interact with them. You want to let your fans know that you value them and […]

We get a lot of questions from our clients about what should be on a physical therapy website home page. Your physical therapy website first and foremost should be responsive – a website that adapts to or changes its shape and presentation in response to the screen that the viewer is looking for at your […]

In this presentation, I’m going to talk about why you need a physical therapy blog. I’m going to go through a formula for you, and also give you some specifics on how you can get the information out on your website quickly. So, why should you have a physical therapy blog? Because it helps you […]

Your headline is quite possibly the most important feature of your blog post.  It is your first impression and you only have seconds to capture your reader’s attention, sell them on your idea, and steer them towards your site. Keep in mind how much information you are competing with.  If your headline is long winded […]

Physical therapy website design is a great opportunity for a private practice to differentiate themselves from the competition. If you run a physical therapy clinic, you know who your competitors are, and you know what makes you different from them. So, how do you convey what makes you different from the rest when crafting a […]

Physical Therapist have chosen their professional career path because they want to take care of patients.  You’ve spent years investing in education grad school, fellowship training, con-ed galore and there’s no question you are the specialist in relieving their patients’ pain.   Why would PTs ever want to trade the fruits of their labor  (i.e. billing […]

In this post, I would like to share with you a little bit about what a total online presence is. I describe these key components because these are the basic online technologies that new, existing, past patients and even referral sources will engage with. So, what exactly is a total online presence for a physical […]

Physical therapy patient marketing is a process that probably sounds challenging if you think you can’t set yourself apart from your competitors. Maybe you’re feeling like you’re just blending in with all the other physical therapy clinics in your town or city rather than looking unique enough. Even if you don’t have anything overly innovative […]